A new report indicates that the popularity of Disney+ is surging. Per a tradingplatforms.com’s data presentation, the SVOD platform grew its Q1 subscriber base to 130M. That’s a 37% growth from its Q1 2021 figure of 94.9M.
The development has attracted the attention of tradingplatforms.com‘s Edith Reads. She asserts, “Despite its relative newness in the SVOD market, Disney+ is carving itself a substantial share. And it owes much of that to its unique catalog and pricing structure. Looking at the trends, it’s fair to say that it’ll boss SVOD services by 2026.”
Disney+’s soaring subscription base
Two years into its launch, Disney+ has witnessed an uptick in its subscription base. Today it serves 53 nations across the Americas, Europe, and APAC regions. It’s also eyeing operations in over 40 new markets by September 2022. These will cover Africa, Europe, and the Middle East.
Moreover, the platform has already surpassed its target of 60-90M subscribers by 2024. This is an exceptional feat considering that Netflix, the market leader, took a decade to raise those numbers.
Defining the entertainment scene
Notwithstanding its youthfulness in the video streaming space, Disney+ has remained resilient in turbulent times. For instance, it grew its U.S audience by 44% amid the COVID-19 crisis.
It’s such data that has Walt Disney’s CEO Bob Chapek buzzing about Disney+’s future. He asserts Disney+ will continue defining the entertainment scene. That’s because of its creative capabilities, unique culture, and unparalleled asset collection.
Nevertheless, Disney+ has a lot to do if it’s to catch up with Netflix. The premier video streamer has been making headways of its own. Buoyed by demand arising from the pandemic, it has grown its customer base to over 220M.
