{"id":46602,"date":"2023-04-24T11:47:59","date_gmt":"2023-04-24T09:47:59","guid":{"rendered":"https:\/\/trader-magazine.com\/?p=46602"},"modified":"2023-04-24T11:49:02","modified_gmt":"2023-04-24T09:49:02","slug":"twitter-a-tiktok-v-problemech","status":"publish","type":"post","link":"https:\/\/trader-magazine.com\/cs\/novinky\/twitter-a-tiktok-v-problemech\/","title":{"rendered":"Twitter a\u00a0TikTok v probl\u00e9mech"},"content":{"rendered":"\n

Soci\u00e1ln\u00ed s\u00edt\u011b proch\u00e1zej\u00ed n\u00e1ro\u010dn\u00fdm obdob\u00edm. \u010c\u00ednsk\u00e1 platforma TikTok se ned\u00e1vno do\u010dkala \u017ealoby, stejn\u011b jako Elon Musk se sv\u00fdm Twitterem, kv\u016fli zru\u0161en\u00ed \u00fa\u010dtu politick\u00e9 aktivistky Laury Loomerov\u00e9. Tyto ud\u00e1losti odhalily r\u016fzn\u00e9 skute\u010dnosti a postavily soci\u00e1ln\u00ed s\u00edt\u011b p\u0159ed ot\u00e1zku, jak budou fungovat v p\u0159\u00ed\u0161t\u00edch letech.<\/strong><\/p>\n\n\n\n

Twitter se ned\u00e1vno slou\u010dil s organizac\u00ed X Corp Solution, \u010d\u00edm\u017e ztratil n\u00e1zev spole\u010dnosti. K tomuto kroku p\u0159istoupil gener\u00e1ln\u00ed \u0159editel Elon Musk kv\u016fli sv\u00e9mu pl\u00e1nu vytvo\u0159it univerz\u00e1ln\u00ed aplikaci pro v\u0161echno s n\u00e1zvem X. Odkoupen\u00ed Twitteru m\u00e1 b\u00fdt jen jedn\u00edm z krok\u016f k dosa\u017een\u00ed „aplikace pro v\u0161echno“, kter\u00e1 m\u00e1 vytvo\u0159it komplexn\u00ed \u0159e\u0161en\u00ed v\u010detn\u011b platebn\u00ed platformy, v n\u00ed\u017e by Musk vyu\u017eil sv\u00e9 zku\u0161enosti ze spole\u010dnosti PayPal. Musk si ji\u017e d\u0159\u00edve zaregistroval t\u0159i holdingov\u00e9 spole\u010dnosti s n\u00e1zvem X Holding I, II a III. Zm\u011bnil tak\u00e9 sv\u00e9 s\u00eddlo ze st\u00e1tu Delaware do Nevady. Nevadsk\u00fd st\u00e1tn\u00ed tajemn\u00edk ozn\u00e1mil, \u017ee Musk tyto nov\u00e9 spole\u010dnosti zaregistroval 9. b\u0159ezna a 15. b\u0159ezna po\u017e\u00e1dal o jejich slou\u010den\u00ed.<\/p>\n\n\n\n

Sni\u017eov\u00e1n\u00ed po\u010dtu zam\u011bstnanc\u016f<\/strong><\/h2>\n\n\n\n

Stejn\u011b jako \u0159ada dal\u0161\u00edch sv\u011btozn\u00e1m\u00fdch spole\u010dnost\u00ed se i Twitter<\/a> pustil do novodob\u00e9ho trendu propou\u0161t\u011bn\u00ed. V dob\u011b, kdy Musk p\u0159evzal funkci gener\u00e1ln\u00edho \u0159editele, m\u011bla spole\u010dnost 8 000 zam\u011bstnanc\u016f, nyn\u00ed v\u0161ak \u010d\u00edsla hovo\u0159\u00ed o 1 500 zam\u011bstnanc\u00edch. Musk<\/a> se vyj\u00e1d\u0159il, \u017ee a\u010dkoli propou\u0161t\u011bn\u00ed nen\u00ed snadn\u00e9 a je bolestiv\u00e9 nejen pro veden\u00ed spole\u010dnosti, ale i pro zam\u011bstnance – p\u0159in\u00e1\u0161\u00ed sv\u00e9 ovoce. Pozitivn\u00ed dopad tohoto kroku by se m\u011bl na Twitteru brzy projevit. Na druhou stranu spole\u010dnost Netblocks uvedla, \u017ee Twitter se od za\u010d\u00e1tku roku pot\u00fdk\u00e1 s v\u00fdpadky slu\u017eeb, p\u0159i\u010dem\u017e v uplynul\u00e9m t\u00fddnu byl zaznamen\u00e1n ji\u017e \u0161est\u00fd. D\u016fvodem m\u016f\u017ee b\u00fdt pr\u00e1v\u011b zahlcen\u00ed, nebo\u0165 mezi zam\u011bstnanci, kte\u0159\u00ed spole\u010dnost opustili, byla podle informac\u00ed zve\u0159ejn\u011bn\u00fdch agenturou Reuters i \u0159ada technik\u016f zodpov\u011bdn\u00fdch za prevenci v\u00fdpadk\u016f slu\u017eeb.<\/p>\n\n\n\n

\u00da\u010dty Twitteru jsou na nule<\/strong><\/h2>\n\n\n\n

Drastick\u00e1 opat\u0159en\u00ed v\u010detn\u011b propou\u0161t\u011bn\u00ed v\u0161ak byla v\u00fdsledkem toho, \u017ee se Twiiter dok\u00e1zal zvednout ze z\u00e1porn\u00e9ho cash flow ve v\u00fd\u0161i 3 mld.  N\u00e1vrat v\u011bt\u0161iny inzerent\u016f na soci\u00e1ln\u00ed s\u00ed\u0165 znamenal, \u017ee z hlediska p\u0159\u00edjm\u016f a v\u00fddaj\u016f je soci\u00e1ln\u00ed s\u00ed\u0165 v sou\u010dasn\u00e9 dob\u011b stabiln\u00ed, i kdy\u017e na nule. Z\u00e1rove\u0148 m\u00e1 historicky nejvy\u0161\u0161\u00ed po\u010det u\u017eivatel\u016f, co\u017e je pro s\u00ed\u0165 dobr\u00e1 zpr\u00e1va. Musk, kter\u00fd spole\u010dnost koupil 22. \u0159\u00edjna 2022 za 44 miliard dolar\u016f, pova\u017euje toto rozhodnut\u00ed za spr\u00e1vn\u00e9 a tvrd\u00ed, \u017ee Twitter se ub\u00edr\u00e1 dobr\u00fdm sm\u011brem.<\/p>\n\n\n\n

Sen\u00e1t vs. TikTok<\/strong><\/h2>\n\n\n\n

Soci\u00e1ln\u00ed s\u00ed\u0165 TikTok, kterou vlastn\u00ed spole\u010dnost ByteDance, byla obvin\u011bna ze zasahov\u00e1n\u00ed do n\u00e1rodn\u00ed bezpe\u010dnosti a shroma\u017e\u010fov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f 150 milion\u016f americk\u00fdch u\u017eivatel\u016f. Z\u00e1kon o regulaci soci\u00e1ln\u00edch s\u00edt\u00ed m\u00e1 podporu B\u00edl\u00e9ho domu a 26 americk\u00fdch sen\u00e1tor\u016f. Bidenova administrativa vyzvala \u010d\u00ednsk\u00e9 vlastn\u00edky, aby prodali sv\u00e9 pod\u00edly v aplikac\u00edch, jinak budou ve Spojen\u00fdch st\u00e1tech zak\u00e1z\u00e1ny. Platforma podle nich p\u0159edstavuje nebezpe\u010d\u00ed, o \u010dem\u017e jsou p\u0159esv\u011bd\u010deny i zem\u011b jako Austr\u00e1lie, Nov\u00fd Z\u00e9land, Spojen\u00e9 kr\u00e1lovstv\u00ed, Indie a Kanada. Evropsk\u00e1 unie tak\u00e9 zak\u00e1zala pou\u017e\u00edv\u00e1n\u00ed TikToku<\/a> na slu\u017eebn\u00edch telefonech kv\u016fli obav\u00e1m z kybernetick\u00e9 hrozby ze strany \u010d\u00ednsk\u00e9 vl\u00e1dy.<\/p>\n\n\n\n

Ochrana, nebo z\u00e1sah do ob\u010dansk\u00fdch svobod?<\/strong><\/h2>\n\n\n\n

Kritici tvrd\u00ed, \u017ee n\u00e1vrh z\u00e1kona je p\u0159\u00edli\u0161 \u0161irok\u00fd a mohl by poru\u0161ovat ob\u010dansk\u00e9 svobody. Je ot\u00e1zkou, jak n\u00e1vrh z\u00e1kona o regulaci dopadne; u\u017eivatel\u00e9 cht\u011bj\u00ed TikTok zachovat kv\u016fli jeho velk\u00e9 popularit\u011b, ale vl\u00e1da \u0159e\u0161\u00ed jejich bezpe\u010dnost. Spole\u010dnost ByteDance, kter\u00e1 soci\u00e1ln\u00ed s\u00ed\u0165 vlastn\u00ed, obvin\u011bn\u00ed ze \u0161pehov\u00e1n\u00ed odm\u00edt\u00e1 a tvrd\u00ed, \u017ee na zabezpe\u010den\u00ed dat vynalo\u017eila v\u00edce ne\u017e 1,5 miliardy dolar\u016f. Z\u00e1kaz vstupu na americk\u00fd trh by byl pro platformu vzhledem k vysok\u00e9mu po\u010dtu jej\u00edch u\u017eivatel\u016f t\u011b\u017ekou ranou.<\/p>\n\n\n\n

V\u00fdvoj hodnoty na burze<\/strong><\/h2>\n\n\n\n

Hodnota akci\u00ed Twitteru, kter\u00e9 se obchoduj\u00ed na newyorsk\u00e9 burze, vzrostla za posledn\u00edch p\u011bt let o 170 %, tak\u017ee se zd\u00e1, \u017ee ani skand\u00e1ly, \u017ealoby a pandemie nejsou schopny m\u00edt siln\u00fd negativn\u00ed dopad na v\u00fdvoj jeho hodnoty. * Na druhou stranu spole\u010dnost ByteDance, kter\u00e1 dosud nebyla uvedena na burzu, byla ned\u00e1vno ocen\u011bna na p\u0159ibli\u017en\u011b 220 miliard USD, co\u017e je pokles z nejvy\u0161\u0161\u00edho ocen\u011bn\u00ed 400 miliard USD<\/a> v roce 2021. Pokles ocen\u011bn\u00ed byl zp\u016fsoben nedostatkem investor\u016f, kte\u0159\u00ed by m\u011bli z\u00e1jem o n\u00e1kup akci\u00ed kv\u016fli nejistot\u011b ohledn\u011b mo\u017en\u00e9ho IPO spole\u010dnosti ByteDance a budoucnosti TikTok.<\/p>\n\n\n\n

* Minul\u00e1 v\u00fdkonnost nen\u00ed z\u00e1rukou budouc\u00edch v\u00fdsledk\u016f<\/p>\n","protected":false},"excerpt":{"rendered":"

Soci\u00e1ln\u00ed s\u00edt\u011b proch\u00e1zej\u00ed n\u00e1ro\u010dn\u00fdm obdob\u00edm. \u010c\u00ednsk\u00e1 platforma TikTok se ned\u00e1vno do\u010dkala \u017ealoby, stejn\u011b jako Elon Musk se sv\u00fdm Twitterem, kv\u016fli zru\u0161en\u00ed \u00fa\u010dtu politick\u00e9 aktivistky Laury Loomerov\u00e9. Tyto ud\u00e1losti odhalily r\u016fzn\u00e9 skute\u010dnosti a postavily soci\u00e1ln\u00ed s\u00edt\u011b p\u0159ed ot\u00e1zku, jak budou fungovat v p\u0159\u00ed\u0161t\u00edch letech. Twitter se ned\u00e1vno slou\u010dil s organizac\u00ed X Corp Solution, \u010d\u00edm\u017e ztratil n\u00e1zev […]<\/p>\n","protected":false},"author":44,"featured_media":46595,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"yasr_overall_rating":0,"yasr_post_is_review":"","yasr_auto_insert_disabled":"","yasr_review_type":"","footnotes":""},"categories":[248],"tags":[385,93],"class_list":["post-46602","post","type-post","status-publish","format-standard","has-post-thumbnail","category-novinky","tag-cina","tag-usa-cs"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t